TASTEMAKERS
We are a team of real people with genuine interests.
Tastemakers is our unique in-house resource, encouraging our team to get even closer to the categories that interest them the most.
From Mixology Masterclasses to Cheese-Making Workshops, Brewing 101 to Chocolatier Courses, and from Skincare Training to introductions to the worlds of nutrition, performance and self-care.
Our team have the opportunity to step away from their desks and dive deeper into their passion areas, uncovering razor sharp insights first hand, and injecting project work with real life experiences and lived category knowledge.
TREND SNAPSHOT: TEQUILA CATEGORY
This deck gives insight into trends in the Tequila category using examples from challenger, mainstream and culturally relevant brands. We have identified 4 key trends and ask what this means for the brands across your Tequila portfolio.
Download the PDF below with our trends snapshot of the tequila category: